The Italian watch maker has just revealed its new Panerai Ferrari California flyback chronograph watch that celebrates the introduction of the red-hot Ferrari California cabriolet.
Ferrari highly appreciates their solid partnership with Panerai. According to Jean Todt, they carefully followed the process of watches’ development, inspired by the idea that Ferrari people and Ferrari drivers would be wearing the unique watches from the Panerai collection.
The Ferrari collection offers two lines of watches. The first line called Grantourismo comprises timepieces that are sporty and at the same time elegant. The second line called Scuderia features more aggressively sports watches. The two Ferrari lines are available at the retail price in the range of 5,000 – 30,000 US dollars. Panerai has also developed limited edition watches, as an important part of the Panerai philosophy, including a GMT watch fitted with the P2002/02 Caliber, a Panerai in-house movement offering an 8-day power reserve. According to Angelo Bonati, Panerai intends to continue to create new interesting and innovative products exclusively for Ferrari.
